Expired Listings - 7 Steps to Sell Fast and Get Top Dollar
Posted: Tuesday, December 13, 2005
by Bill Carey
Off Campus Housing USA
Over 50% of homes listed for sale do not sell during their listing period, in some markets its' as high as 65%. The dirty secret in the real estate business is that most homes don't sell on the first go around. Blame the agent blame the home owner both are at fault. 7 steps below will give you the best chance of your home selling first time out.
2)Hire the Right Agent Interview 2 to 3 agents, hire the one who uses the most tools to market your home. The I'm No 1 and pat their self on the back real estate designations are not going to get your home sold.
3)Team Approach to Selling Agents who use a team approach to their business have the right attitude towards real estate. Today's single agent actually does 14 different jobs in the home selling and buying process. A team can spread the work load, specialize, and has less chance of dropping the ball (you and your house).
4)Advertising Systems Where, when and how often will your home be advertised in newspapers and home magazines. We know that about 90 to 95% of calls on ads reject the house after receiving all the information. But it is a fact that advertising especially using a 800# call capture systems with a compelling ad will draw buyer prospects for your agents' team to work with.
5)Signs and Sign Riders signs with 800# call capture number. Show your agents web page address. Web page must have free reports and other areas for buyers to register. Sign riders offer compelling reasons for buyers to call the 800#, zero down, special financing, low down payment, Buy this house and I'll buy yours for cash are some that work well.
6)Open Houses One of the least effective ways to market a home. Saturday or Sunday afternoon for 3-4 hours you go to the mall and your agent hangs out watching TV. How about an open house tour 5 to 6 homes open the same day for 15 to 20 minutes each, the group goes from house to house creating an auction like affect and get to you stay home and see the show.
7)Visual Tours & Photos By using visual tours and multiple photos your agent will get your home placed higher on websites like Realtor.com. Almost 80% of home buyers start their search on the internet it is best for you to be at the top of the list. You can also email your home to friends, neighbors, co-workers, hand-out C/D's at open house tours. Your agent will also send these out to the top agents in your area.
Agents with multiple approaches to the marketing of your home will work best for you. They are internet savvy have a team and support staff that can handle the various tasks involved with finding the right buyer for your home.
Bill Carey a Broker/Investor/Builder can help you save big dollars on your off campus real estate investments. Bill's 30 years experience in Real Estate Sales, Investments and Construction offers a unique perspective to the processes of Investment Grade Real Estate. Bill and his family own resort rentals and a number of Off-Campus student rental properties in southern states. This started when our oldest daughter went away to school at the University of South Carolina in Columbia, SC. The Carey family continues to buy and successfully rents resort and student rental properties
How to Save $50,000 plus on your Childs College Education. Log on to http://www.OffCampusHousingUSA.com 9 Steps to In-State Tuition. Student Rentals Real Money Makers. Check out the 9 part e-course on "How to Buy Your Student Rental Property"
Contact Bill by email at Info@CollegeTowneProperties.com or visit our website http://www.CollegeTowneProperties.com
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